Making the Case for Corporate Altruism

The modern economy is based on fierce competition and success is often measured by the short-term accumulation of wealth. Promoting kindness in the workplace, building trust among all employees, fostering unconditional cooperation: follow Ricard’s advice to implement altruistic behaviors in your company and lay the foundation of the caring economy.

The benefits of corporate altruism

Our latest e-Book presents Matthieu Ricard’s compelling vision for a new kind of economy based on corporate altruism. According to him, altruism is a true strength for people and companies in the modern economy. Humans are natural cooperators and are capable of replacing selfishness with selflessness. When companies apply this model to foster collaboration and promote kindness as a force for change, they have the power to shift the very concept of wealth.