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Expert Webinar

Strategic alignment: Positioning L&D as a true business partner

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Category Title

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Thursday, November 12, 2025 | 4:00 – 5:00 pm CET
Duration 1 hour
This event will be live in 0 days and 0 hours

Why does L&D still get brought in after the strategy is set? For most organizations, aligning L&D to business priorities remains one of the biggest unsolved challenges. And this gap costs us in budget, in influence, and in impact.

Join Guillaume Gérard, CEO of CrossKnowledge, and André Scholtz, Organizational Development Strategist for an honest conversation about what it takes to shift this dynamic.

We'll look at the practical mechanics of strategic alignment, not as a buzzword, but as a working relationship. What frameworks help you have better conversations with executives? How do you move from talking about alignment to actually delivering on it?

You'll also see how working with a strategic partner like CrossKnowledge can transform alignment from aspiration to action, turning intent into measurable outcomes and building the capabilities your organization actually needs.



What we’ll cover

  • Why alignment breaks down (and why good intentions aren't enough)
  • Frameworks that connect business priorities to learning strategy
  • How to build credibility that gets you invited upstream
  • The role of a strategic partner in turning alignment into results

This isn't about selling L&D better. It's about doing L&D differently, in a way that actually serves the business and earns you a different kind of role in it.


About the Series

The Future-Proof Workforce Series helps L&D and OD professionals move from support roles to strategic drivers of business growth. Across four sessions, you’ll explore frameworks and tools to build future-ready capabilities, drive transformation, embed adaptability, and elevate L&D as a true business partner. Each session delivers practical, high-impact guidance to make learning a catalyst for performance and long-term value.


Our Experts

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Andre Scholtz

Organisational Development Strategist at CrossKnowledge

Andre is an accomplished leader and learning consultant with a proven track record in leadership development, talent development, customer success, and digital learning transformations. He specializes in collaborating with leaders and senior stakeholders to craft innovative digital transformation strategies that deliver measurable business impact.
With a strong background in both commercial operations and customer success within global matrix organizations and consultative environments, André is dedicated to driving business growth and profitability by empowering people to reach their full potential. His mission is to shape businesses for significant and sustainable success through their most valuable asset,their people.

Guillaume Gérard

CEO of CrossKnowledge

Guillaume CEO of CrossKnowledge since 2024, I joined the company in 2019 as VP of Global Sales and Operations to drive growth and long-term vision. Drawing from my leadership experiences at Limelight Networks and CSG International, I bring deep expertise in business development, go-to-market strategy, and client success management to deliver exceptional value to our clients.

Florian Dangel

Customer Marketing Manager at CrossKnowledge

Florian is Product Marketing Manager at CrossKnowledge, with 10 years' experience in marketing, communications and customer relations. He has been working closely with L&D and HR issues for 5 years. Today, his role is to align the solutions developed by CrossKnowledge with our customers' challenges. He is also building an expertise in responsible AI development and deployment, supporting CrossKnowledge's vision and roadmap.